Unleashing Creativity: A Comprehensive Guide to Research, Development, and Practice

By Mark A. Runco, a renowned author in the field of creativity, this book delves into the intricacies of creativity, its development, expression, and enhancement. It is a compilation of research from various disciplines including psychology, business, education, economics, philosophy, neuroscience, and more.

The third edition of “Creativity: Research, Development, and Practice” has been thoroughly updated with the latest findings in the field. It includes a new chapter on the psychometrics of creativity, substantial updates on the biology and neuroscience of creativity, and insights into the politics of creative thinking. The book also explores the differences between controlled cognition, associative cognition, and intuitive cognition.

Runco’s work is not just a theoretical exploration but also a practical guide. It includes engaging graphics, thought-provoking quotations, and real-life examples of creative individuals. The book tackles the big questions in creativity research, such as cultural differences, the role of traditional intelligence, computer creativity, and even animal creativity.

For anyone interested in understanding the complex and multifaceted nature of creativity, this book is a must-read. It offers insights into the latest research and provides practical advice on how to nurture and enhance creativity in various contexts. Whether you are a scholar, entrepreneur, educator, or simply someone looking to tap into your own creative potential, “Creativity: Research, Development, and Practice” is an invaluable resource.

Published by Elsevier Science, this book is available in English and has been updated as of March 11, 2023. With its comprehensive coverage of creativity research and its practical applications, it is sure to be a valuable addition to any library or personal collection.