Community and Public Health Education Methods: A Practical Guide

Stay ahead in the ever-evolving field of community and public health education with the fifth edition of this comprehensive guide. Written by experts Robert J. Bensley and Jodi Brookins-Fisher, this book teaches students and health education specialists how to effectively communicate health education messages and positively influence individual and community behaviors.

A Well-Organized Guide to Community and Public Health Education

This practical guide is divided into four sections, covering the foundations of selecting and applying community and public health education methods, acquiring essential tools for health promotion strategies, health communication and media, and community and advocacy level methods.

New and Revised Chapters

• Applying a Health Literacy Framework (Chapter 4)
• Applying Motivational Interviewing Techniques (Chapter 7)
• Exploring Digital Media Strategies (Chapter 11)

The book also covers the latest industry standards, guidelines, and competencies, including the HESPA II CHES competencies, and features a wholly revised chapter on legislative advocacy.

Effective Health Promotion Strategies

Learn about various health promotion techniques, including multi-level and multicomponent interventions, and explore practical examples throughout the book, including those related to COVID-19.

Enhanced Digital Access

Get convenient online and offline access to the enhanced digital text through Navigate eBook Access, included with the printed text or available as a standalone resource.

Publisher: Jones & Bartlett Learning

Edition: 5th edition (December 13, 2023)

Language: English

Pages: 375 pages

ISBN-10: 1284262057

ISBN-13: 978-1284262056